Reviews: How to Handle Negative Feedback | Local Search Essentials St. Augustine FL

Why Reviews Matter (Source: BrightLocal)

  • 92% of consumers read online reviews
  • Star rating is the number one factor used to judge a business
  • Only 13% of customers consider using a business with a 1-2 star rating

When Negative Feedback May Be Taken Down

  • Most review sites will not take down reviews written by real customers
  • Reviews may be removed if they have been written by competitors or contain defamatory remarks
  • Claiming business on review sites is necessary for having negative feedback removed

What to Do About Legitimate Negative Feedback

  • When a review cannot be removed, the best step is to respond directly
  • Responding to a customer review can prompt them to change their star rating of your business
  • Responses may take place on review site forums or via email/phone
  • When issues are resolved privately, post a public comment so that potential customers can see that you did respond to the review

How to Boost Positive Reviews

  • Do not bribe customers for positive feedback
  • Do use widgets to encourage customers to give forced feedback
  • Offer great customer service with every transaction

Our proprietary software enables local businesses to collect and syndicate customer reviews and predictively advertise to past customers.

  • Customer Review Management
  • Social Media Integration
  • Automatic Service Reminders
  • Review Syndication
  • Multi-channel review generation


Working with our local search specialists, businesses get more new customers, build their online reputation and grow revenue from repeat customers with predictive advertising. Call for a free analysis! (904) 823-9747