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micro-influencers

How to Use Micro-Influencers To Grow Your Local Business

What are Micro-Influencers?

Micro-influencers are people with a distinct social media presence, typically between 1,000 and 100,000 followers, in a given niche. They know a lot about their area or field of influence and people look to them for recommendations and advice about what matters and what to purchase.

Since micro-influencers resemble more of a trusted friend than a slick salesperson, they have some serious marketing power that you should capitalize on starting now.

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content ideas

Content Ideas: How to Generate An Endless Supply

In today’s business world, content and generating content ideas are an important, scalable way to educate, entertain, and deepen the relationship between you and your prospects and customers.

You need a constant stream of content to keep you connected with your audience, but how can you do that all while focusing on running your business?

It’s easy. Simply start compiling content ideas today and create a ‘bank’ of ideas to pull from well into the future so that your content calendar is always ready to go.

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