Video is quickly becoming the dominant form of content online. Views, shares and uploads of video are accelerating at a breakneck pace. Many forms of existing content, such as blog posts and how-to articles, are also pivoting to video rather than text-based formats.
People simply can’t get enough of video!
For business owners, video content can be a key part of their strategy to earn new customers and grow their company. Video marketing has started to offer incredible returns on investment for companies of all sizes. Adding a video to your website product pages can increase conversions by 80%! That’s probably why 83% of business owners say that video offers great ROI.
To help your company get started using video effectively and using it to grow your revenues, consider the following five helpful tips below. You’ll learn why video is such an important asset and how to use it in a way to maximize your positive results.