we-are-hiring
get-analysis
Customer Service

How to Make your Customer Service your Biggest Marketing Advantage

Now that more and more businesses are being run online, it may seem that customer service has become a relic of a bygone era.

Many businesses use to define their success as a business based on the excellent customer service that they offered. Companies like Nordstrom comes to mind.

However, customer service has changed and in many cases, it seems that businesses have not adapted to offering a new more modern forum of excellent customer service.

Read More
conversion rate

Conversion Rate: Seven Ways to Make it Easier for Customers to Buy from You

Sean Ellis, a founder of the growth hacking community, and a legend in Silicon Valley has to say the following about getting more customers to buy from you, “Conversion rate equals desire minus resistance.”

Most of us are focused on increasing the desire for our products through effective sales and marketing. While of course, we should all be doing as many sales and marketing as we can afford to do and doing it as effectively as possible, it’s very important that we don’t overlook the role that resistance plays.

Read More