Native advertising

What is Native Advertising, and Why Do you Need to Know About it?

Here’s a startling statistic from a recent study from HubSpot. 84% of millennials don’t trust traditional advertising at all.

 

The reality is that consumers are becoming more and more jaded by what seems to be traditional advertising. I’m referring to, banner ads and aggressive offer ads that are completely focused on getting you to make a transaction.

 

Millennials have grown up in an age where content marketing is the norm, and they expect content instead of advertising.

Read More
Local Ad Campaigns

Four Different Ways You Can Create Targeted Local Ad Campaigns On Facebook

Facebook has become the most powerful advertising platform for small businesses. The combination of being able to reach people by their interests, social connections, pages that they’ve visited, as well as by their location makes them a very effective and powerful option for small businesses to reach new prospects and customers, and grow their attention and revenue. Learn how to target your local ad campaigns.

Read More