content

The Best Type of Content To Create To Stand Out In Today’s Saturated Market

Just about every smart entrepreneur and marketer is creating content now, which means you have more competition than ever for the attention of your audience.

That’s why it’s critical to keep in touch with which content formats are currently getting the highest engagement so you can put your effort into creating content that will get and hold attention.

Here’s what you should be producing now!

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content

5 Reasons Why You Should Publish Longer Content

In today’s world of bite-sized social posts, it may be tempting to believe that long-form content is dead. Nothing could be further from the truth, and if you aren’t creating longer content, you are missing a lot of great benefits from your content marketing.

Yes, producing 3000-4000 words for a post involves a lot of work – research, writing, editing – that may seem like overkill in an era of decreasing attention spans.

But the reality is that long-form content has a lot of benefits that make the investment worth the effort.

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Flexible Work

Four Tips for Rolling Out a Flexible Work Arrangement Policy at Your Business

Considering the benefits of a more flexible work arrangement for employees of your company? We don’t blame you. We’re big believers that flexible work arrangements are the future of many (if not most) workplaces.

And we aren’t alone…some pretty smart people agree! According to a recent Inc.com article:

“…Bill Gates shared what he thinks is the most important perk companies can give the best employees: flexible work arrangements.”

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