Writing’s really hard. Even people who do it for a living admit that. Not only do you have to know how to string together sentences that keep people’s attention, but you have to make some sort of blasted “point” out of the whole thing. It’s maddening!
All silliness aside, content writing and blog writing are really complex acts that can appear deceptively simple on the surface. Structure and rhetorical knowledge can help make your point clear, but you also need to be engaging. Add SEO best practices to the mix, and you have even more issues to deal with.
Getting it right takes either a lot of practice or a lot of time spent revising. Even a business owner who happens to be an excellent writer will need help making it all happen on a deadline.
So that’s when you turn to outside help. It can be a freelance writer or a content marketing agency. However, the goal is to find a writer (or several) who can meet your guidelines and turn things in on time.
Locating a writer like that is exactly as hard as it sounds! Luckily, there are five tips you can use to make your search easier and ensure you find just the writer you’re looking for.